New Branding Initiative for Westminster

Westminster, a city that serves as a gateway to apple-growing country and a wild and scenic river, has announced its new branding initiative “Westminster: Together We Grow”. The city has partnered with AuthentiCITY Brand Strategies to create new branding and messaging that includes logos, graphics, and marketing goals. Through this process, the city hopes to shed unfavorable stereotypes, attract new businesses and redevelopment, better engage the community, and show its citizens, visitors, and potential investors that it is eager to revitalize their town.